Jump Tag, Backend end development specialists, George, Western Cape

Jump tag are a specialist backend development company with years of industry knowledge and experience. CREATE DESIGN ™ was commissioned by Jump tag to come up with a brand that would allow Jump tag clients to explore the lighter side of coding which is often unapproachable and too daunting to begin to understand.

The jump tag brand has been inspired by a play of words. The idea was to make the complex nature of this business (backend development and web coding) more approachable by combining a word used in coding - jump tag - with an icon that would disarm and playfully create a dynamism between the visual and word.

CREATE DESIGN ™ conceptualised the jump tag bunny, a busy darting little character on a mission.