CREATE DESIGN ™ has been working with Kango Wines since 2007 to develop their corporate ID and brand equity.

The objective of the design style that we developed was to create a brand with a strong market presence and a dynamic young feel in order to introduce their range of products to a young funky market. For their online presence we developed a site that would allow the user to choose an occasion to associate a Kango Wine with. The idea was to educate an exploring palette and to show the versatility of the product while creating a strong aspirational brand in the eyes of the consumer.